Digital customer experience and brand loyalty is on the decline. While consumer optimism and spending have stayed strong, businesses are seeing 75% of consumers changing their online shopping behavior and 40% switching brands or retailers (Mckinsey & Company Article).
Customer journeys are not linear but rather a combination of traditional and digital channels that have given rise to omnichannel consumers that expect seamless interactions with retailers regardless of the shopping method.
With consumer expectations at an all-time high, how are established retailers and wholesalers expected to drive business impact and improve their eCommerce customer experience to maintain loyalty and increase organic growth?
Tune in and find out how Google and GroupBy are using a customer scientific approach, consisting of fusing data, AI, and eCommerce technology scalability to solve business problems that impact customer satisfaction, brand loyalty and conversions.
“Customer science: the fusion between technology (mainly AI), behavioral science, and data.” - Beyond Philosophy Blog
Join our webinar, featuring a panel discussion with our guests, customer experience pioneer Colin Shaw, Belwadi Srikanth, Product Manager for Google Cloud, and GroupBy's own Roland Gossage, as we cover what business leaders need to know to build a better digital customer experience for their consumers, and how true AI is contributing to elevated business results.