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AUSTIN, TX – July 17, 2018 – GroupBy Inc., a leading provider of relevancy-focused eCommerce solutions, today announced that Peter Messana has been named Chief Operating Officer. With over 25 years of retailing experience, in his role as COO, Peter will focus on client success and support, ensuring that GroupBy meets its goal of developing and delivering best-in-class eCommerce products to retailers and brands worldwide. As well, Peter will align GroupBy’s teams to be equally focused on existing and new...

Last week, in our very first episode of the 2 Minute Podcast, Matthew Cyr sat down to explain why it's so important for ecommerce retailers to have reliable and consistent data to translate into relevant and high converting online shopping experiences. Here's what Matthew had to say: Pressed for time? Listen to the audio version of the 2 Minute Podcast here The most common challenge we hear when speaking to retailers about what could be impacting their site experience is that their product data has gaps,...

The Vitamin Shoppe, a leading specialty retailer and manufacturer of nutritional products, will enhance its online user experience with GroupBy’s Cloud platform  AUSTIN, TX – July 10, 2018 – GroupBy Inc., a leading provider of relevancy-focused eCommerce solutions, today announced that Vitamin Shoppe, Inc. has partnered with GroupBy to enrich its product data and power site search to enhance the digital experience at vitaminshoppe.com.  The Vitamin Shoppe selected GroupBy’s Cloud platform, which includes the Searchandiser and Enrich solutions. The Searchandiser solution will enable The Vitamin Shoppe to amplify its search result relevancy, and drive an improved experience across the customer journey. As well, Enrich will ensure the retailer’s product data is comprehensive and complete, making products easier to find to site visitors.   “It was important to us to find the right strategic partner that could take the eCommerce experience for our...

TORONTO, June 26, 2018 (GLOBE NEWSWIRE) -- GroupBy Inc., a leading provider of relevancy-focused eCommerce solutions, today announced plans to more than double its staff in its Toronto and Austin, Texas, headquarters, as well as open new offices in Europe by early 2019. GroupBy plans to add 100 new positions across all divisions including engineering, sales, marketing and G&A to its two North American offices, and will add at least 30 employees for the office location in Europe. The exact European...

Round of financing from PeakSpan Capital will further accelerate GroupBy’s growth, enhance product innovation in key areas and expand the company’s global reach TORONTO, June 19, 2018 (GLOBE NEWSWIRE) -- GroupBy Inc., a leading provider of relevancy-focused eCommerce solutions, today announced the company has closed its Series B financing. This round of funding from PeakSpan Capital, a premier boutique growth equity firm, is a validation of GroupBy’s industry-leading eCommerce solution, strong market position and extensive and growing retailer and brand customer...

In the modern maze of countless ecommerce sites and constant increase in competition, providing shoppers with a personalized experience has become a crucial aspect of any positive shopping experience – and customers are noticing. The future of personalization is now turning to one of individualization, where shoppers are offered a one-on-one, intuitive and customized experience. And there is a major difference between the two strategies. Personalization interprets the behaviors and preferences of a wide demographic of shoppers, while individualization stretches this...

The saying, “April showers bring May flowers,” couldn’t be more true when it comes to the whirlwind seasons of eCommerce. As this month flies by and another fast approaching summer shopping season begins, now is the time for retailers to fine-tune their eCommerce presences before winter code lock, assuring their sites will flourish well passed May and into the following quarter.   And just how does a competitive retailer begin this process? Well, first and foremost, they start fast. With April...

Just as eCommerce continues to affect traditional brick and mortar shopping, the rise of mobile shopping is changing how retailers should approach their eCommerce sites. Mobile shopping continuously changes what consumers are shopping for and how they’re searching for their desired items. Additionally, mobile shopping has reshaped how shoppers engage with eCommerce altogether. Search terms are becoming more colloquial and consumers are relying on online shopping for more of their day-to-day needs, not just specialty items. And just as this...

One of the greatest challenges facing eCommerce today is continually understanding each consumer and their individual interests and needs, now and in the future. And for as much as these tastes may change, merchandising decisions much be just as adaptable. Merchandising is no longer as simple as putting objects within the customer’s reach. Now, retailers must equally appreciate how the customer is interacting with these products within the “ecosystem” that is their eCommerce site and make adjustments from there. So,...

In today’s time-starved world, retailers and brands are just one of the many industries competing for consumers’ attention on a daily basis. And as more and more shoppers experience increased time constraints throughout their day, the ways they search for items they need to buy online in that instant will become increasingly specific, in much the way they shop in an actual store. As Karen Katz, former CEO of Neiman Marcus Group said recently at the 2018 NRF BIG Show,...